the portfolio
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Case Studies
Client win: Ellis Injury Law
Paid Social + Content Strategy
The challenge
The firm wanted to increase qualified case inquiries while also growing their Instagram presence with more intentional, performance-driven content.
Our approach
We launched a 90-day paid social pilot using newly filmed content and a focused campaign strategy. Creative, targeting, and messaging were continuously refined based on performance to drive both traffic and real case inquiries.
Results
90-day pilot
6,414 link clicks from Instagram paid social
11 signed cases, at the firm’s lowest acquisition cost of any marketing channel
1,393 new Instagram followers, supporting long-term brand growth
Ongoing performance
Campaign continued beyond the pilot due to strong results
28 signed cases year-to-date, driven by the same paid social strategy
Why it worked
Clear goals, strong creative, and ongoing optimization based on results, not guesswork.
Client win: Marsh House Rum
Organic Social Strategy
The challenge
The brand had a solid product and audience, but engagement was inconsistent and growth had plateaued. The goal was to increase meaningful interactions and attract more engaged followers without paid support.
Our approach
We refreshed the organic content strategy to focus on clearer themes, stronger creative direction, and content designed to spark interaction. Posting cadence and formats were adjusted based on performance and audience behavior.
Results (90 days)
Doubled content interactions, increasing overall engagement
909 total interactions, driven by updated organic strategy
230 new Instagram followers (up 210%), with higher engagement quality
Stronger consistency and clearer brand presence on social
Why it worked
A focused organic strategy, intentional content, and continuous refinement based on what the audience responded to.
Behind the Lens: OUR Content Gallery
We specialize in beautiful, story-driven content that shows off your brand and delivers results.
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Whether you need help with social media, strategy, content, or full-service digital marketing support, we’re here to make it happen. Tell us a bit about your business and what you’re looking for—we’ll be in touch soon!